Our story
EvoluBloom Collective began as a monthly critique circle in a tiny studio above a flower market. We set coral-and-amber sticky notes on every table and asked one question: how do we help each other grow—creatively and sustainably? That question still guides every course, critique, and community ritual we run today.
Mission
We equip florists to design with intention, care for plants responsibly, and run values-aligned businesses—without burnout or shortcuts. Every learner leaves with tangible skills and a supportive network.
Values
- • Community first: peer accountability and generous critique.
- • Craft with care: sustainable sourcing and mindful design.
- • Practice over perfection: iteration beats hesitation.
- • Business clarity: transparent pricing and ethical marketing.
Milestones
2019 — First critique circle 12 members
Five florists, twelve stems each, and a promise to give each other honest feedback. The first seed of EvoluBloom was planted.
2020 — Online labs launch 280 students
We turned drills into digital, practice-first labs and grew across time zones during the pandemic.
2023 — Studio partnerships 41 studios
Studios joined as mentors, sharing workflows from high-season weddings to winter installs.
2026 — EvoluBloom Collective 4,800 members
We united our community and courses under one vibrant banner with a new studio campus.
Meet the team
Sofia Reyes
Creative Director
Sofia leads curriculum design with a focus on color theory and storytelling through form. She has worked with 200+ studios worldwide.
Malik Chen
Head of Community
Malik hosts critique circles and ensures every learner gets actionable feedback. His circles have helped over 1,200 florists improve their craft.
Iris Kapoor
Business Mentor
Iris teaches pricing, proposals, and the fundamentals of running a floral studio. She previously scaled two successful floral brands.